In a state where red desert meets blue sky and tradition meets innovation, New Mexico’s music taste is as vibrant and diverse as its landscapes and cultures. From the rhythmic pulse of Latin sounds to raw underground rap and introspective lyricism, New Mexico’s top-streamed artists from the past year reflect a people that listen with heart, depth, and soul.
Between April 7, 2024, and April 7, 2025, streaming data from YouTube Music revealed the five most-played artists across the state—and the results speak volumes. This list isn’t just a chart—it’s a reflection of what matters to New Mexicans: emotion, culture, connection, and authenticity. If you want to learn how to play music, check out music lessons in Boulder.
Let’s explore the top five most-streamed artists in New Mexico this year and unpack what their success says about the state’s sonic identity.
Topping the list with 13.1 million views, Peso Pluma continues his meteoric rise as the new face of regional Mexican music—and in New Mexico, his impact is especially profound.
With a strong Mexican-American population, New Mexico has long celebrated music that honors cultural roots while pushing boundaries. Peso Pluma’s blend of corridos tumbados, trap, and reggaeton taps directly into that tradition. His music is rebellious, romantic, and real—exactly what resonates with both older fans of norteño music and younger listeners craving a modern twist.
Tracks like “Ella Baila Sola,” “PRC,” and “Rubicon” found a home at house parties, family barbecues, and solo road trips across the state—from Albuquerque to Las Cruces. His raw vocal delivery, paired with acoustic guitar and brass instrumentation, brings the spirit of the streets and the soul of tradition together in one package.
Why New Mexico Loves Peso Pluma:
In New Mexico, Peso Pluma isn’t just streamed—he’s felt.
With 12.3 million views, $uicideboy$ takes second place and proves that New Mexico has a strong appetite for underground rap, emotional grit, and unfiltered honesty.
The New Orleans duo has built a massive following thanks to their unapologetic lyrics about mental health, addiction, trauma, and existential dread. Their music resonates deeply in a state where rural solitude, economic hardship, and emotional complexity often coexist.
New Mexico’s youth, in particular, have found solace in songs like “Kill Yourself (Part III), “Paris,” and “2nd Hand.” These tracks offer a cathartic release—music that doesn’t pretend everything is fine, but instead acknowledges the weight we all carry.
Why New Mexico Loves $uicideboy$:
$uicideboy$’s music is the darkness many are afraid to express—but in New Mexico, it finds a home.
Close behind with 12.1 million views, Fuerza Regida represents the streetwise edge of regional Mexican music—and they’re beloved in New Mexico for blending traditional sounds with modern defiance.
Their corridos bélicos and urban narco-narratives hit hard in working-class neighborhoods and border communities, where their message of hustle, pride, and survival resonates. With hits like “TQM,” “Ch y la Pizza,” and “Sigo Chambeando,” Fuerza Regida dominates playlists in places like Santa Fe, Roswell, and small towns throughout southern New Mexico.
Fuerza Regida isn’t just about rhythm—it’s about representing a reality that many listeners know intimately. Their music speaks to the duality of culture: proud tradition and present-day grind.
Why New Mexico Loves Fuerza Regida:
In New Mexico, Fuerza Regida is both the past and future of regional Mexican music.
With 10.8 million views, Kendrick Lamar proves that lyrical brilliance, poetic depth, and social commentary still matter—and they matter deeply in New Mexico.
From the vibrant college town of Las Cruces to the creative circles in Albuquerque, Kendrick’s music found a loyal fan base this year. His 2024 hit “Not Like Us” brought him into headlines again, but listeners also returned to classics like “HUMBLE.,” “Alright,” “Money Trees,” and “The Heart Part 5.”
Kendrick speaks to truth, identity, and introspection—values that resonate in a state known for its cultural diversity and spiritual openness. His music invites reflection, which fits the pace of a place that often feels slower, more mindful, and more in tune with its environment.
Why New Mexico Loves Kendrick Lamar:
Kendrick Lamar’s voice echoes far beyond the city—and into the canyons, deserts, and minds of New Mexico.
Rounding out the top five with 9.06 million views, Eminem remains one of New Mexico’s most streamed artists thanks to his relentless delivery, raw emotional content, and legendary catalog.
His story of survival, anger, addiction, and redemption resonates with fans who see pieces of themselves in his music. Whether it's “Lose Yourself,” “Mockingbird,” “Cleaning Out My Closet,” or “The Way I Am,” Eminem’s tracks continue to dominate playlists more than two decades after his debut.
With renewed attention surrounding his upcoming album The Death of Slim Shady (Coup de Grâce), New Mexicans of all ages revisited his discography. His music fuels workouts, road trips, and reflective nights—a lyrical punch for people who demand more from their music.
Why New Mexico Loves Eminem:
Eminem is the unfiltered voice many New Mexicans have grown up with—and never stopped relating to.
New Mexico’s most-streamed artists tell a compelling story: one of cultural depth, emotional authenticity, and sonic exploration. This is a state that values both tradition and truth, both rhythm and reflection.
Three of the top five artists—Peso Pluma, Fuerza Regida, and $uicideboy$—tap into specific cultural or emotional narratives. These are not mainstream pop stars—they’re voices of identity, struggle, and community.
Kendrick and Eminem’s continued success shows that New Mexico listeners crave meaningful lyrics and storytelling. Surface-level hits don’t last here—depth is required.
In New Mexico, regional Mexican and Latin trap artists aren’t niche—they’re chart-topping. Spanish-language music is fully integrated into daily life and dominates streaming data.
Whether it’s heartbreak, hustle, or healing, every artist on this list brings raw emotion to the forefront. New Mexico listens with its heart.
This article is based on YouTube Music’s regional streaming analytics, which track the total number of artist video views by user location. These rankings reflect the top five most-streamed artists in New Mexico between April 7, 2024, and April 7, 2025, based on real listener behavior across the state.
The data offers a hyper-local, real-world look at New Mexico’s musical preferences—not just what’s trending on national charts.
From the dusty highways of the south to the neon glow of Albuquerque, music is part of how New Mexico expresses its identity. This year, residents streamed artists who spoke their language—literally and metaphorically. They turned to Peso Pluma and Fuerza Regida for cultural pride, $uicideboy$ for emotional catharsis, Kendrick Lamar for perspective, and Eminem for raw power.
Together, these artists formed a playlist of truth, tradition, and transformation. And in New Mexico, where every sunrise feels sacred and every sunset invites reflection, that’s exactly the kind of music that matters most.